Haddad Brands brought excitement to Los Angeles with the 14th Annual Rookie Kids USA Fashion Show on Thursday, September 26. The event took place at NYA Studios and featured stunning collections from iconic brands such as Nike, Jordan, Converse, Hurley, and Levi’s.




A star-studded audience from sports, entertainment, and fashion attended the show. Families and fans gathered to celebrate the latest trends from these beloved brands. Overall, it was a night to remember.





One of the highlights of the evening was honoring NBA star Chris Paul, point guard for the San Antonio Spurs, as this year’s philanthropic partner. The show highlighted Paul’s charity, the Chris Paul Family Foundation, which helps children in underserved communities by providing educational opportunities.
Celebrity parents showed their support, proudly watching as their children walked the runway. Among them were Bre Tiesi and Nick Cannon, whose son Legendary made his runway debut. Allison Holker also attended to see her daughter Weslie strut in style.



Other notable parents included AJ McLean, who brought his daughters Elliott and Lyric, and Chris Paul with his kids Chris Jr. and Camryn. Carmit Bachar was there with her daughter Keala, while Yris Palmer cheered for her children Ayla and Prince. Dascha Polanco was present, too, supporting her grandson Dior.

Beyond the runway, the event featured many familiar faces from the entertainment industry. La La Anthony, Adam Waheed, and Reginae Carter were all in attendance.
Also present were Zhuri James, the daughter of LeBron James, and sisters Ava and Alexis McClure. The star-studded guest list made the event even more exciting.



Haddad Brands is a family-owned business with over a century of experience in children’s apparel. The company leads the industry through exclusive licensing agreements with some of the world’s most recognizable brands.





With a global presence in more than 100 countries, Haddad ensures that children everywhere can access high-quality, stylish clothing. This commitment to excellence sets them apart in the competitive landscape of children’s fashion.



Since its debut at New York Fashion Week in 2014, Rookie USA has become the largest kids’ fashion show in the world. It has expanded to cities like Paris, Shanghai, and Berlin.









