NEW YOU recently hosted health and beauty influencers, industry leaders, and their brands at the 2-day ‘NEW YOU Beauty B.A.R. Live Event’ in Miami Beach, FL. The event was the company’s first Brand University, Awards Ceremony, and star-studded VIP Reception. With featured influencer panels, red carpets, celebrity performances, and industry awards. NEW YOU truly outdid themselves!
Cynthia Bailey and daughter Noelle Robinson attend the NEW YOU Beauty BAR at the W Hotel South Beach Miami, FL
Photo - Daniel Torok /PMC
Chiefly, the NEW YOU Beauty Awards honors bilingual entrepreneurs’ successful brands and the compelling stories of innovative creators who have reinvented themselves to build their own ‘NEW YOU.’
The 9th annual awards weekend celebrated the best in the beauty industry and provided networking opportunities for brands, entrepreneurs, and influencers to showcase products, discuss innovations, and connect. Unquestionably, the NEW YOU Beauty awards fostered real connections and championed honest impact.
Panelists (Left to Right: Alexa Dellanos, Witney Carson, Elizabeth Gutierrez, Alexa Collins, Cindy Prado, Julie Solomon) speak on the Panel at the NEW YOU Beauty BAR at the 1 Hotel South Beach Miami, FL
Rachel Kellogg, Vice President of Sales for Beyond Slim®, praised the Brand University/Panel Discussion, stating, “It was fantastic to hear from influencers as we are working to expand partnerships with influencers at Beyond Slim®. I valued the diverse perspectives from the different panel speakers and was thankful for the opportunity to speak directly with them after the discussion.”
The NEW YOU Beauty B.A.R. Live Event was sponsored in part by Charette Cosmetics, House of Eleven, Holistic Zodiac Beauty, Casa Azul, and Victoria Duke Beauty. The festivities began on Friday night with a VIP Welcome Party at the W South Beach Hotel. The event collaborated with Miami Swim Week®️The Shows and supported Make-A-Wish® Southern Florida.
The VIP Reception included live performances by DWTS pro Tony Dovoloni, his Fred Astaire Dance Studio staff, and multi-platinum global musical artist Flo Rida.
Flo Rida on the NEW YOU Beauty Awards 2024 Red Carpet – Photo – Daniel Torok /PMC
NEW YOU staffers, skincare experts, and NEW YOU’s online consumers all reviewed and voted on more than 600 entries. At the NEW YOU Beauty B.A.R. Live Event, NEW YOU presented 26 winners across 19 categories, including best in skincare, makeup, fragrance, and innovations.
Darcy and Stacey Silva of House of Eleven, named “Best Influencer Brand”, took pride in their company’s charitable work. “We’ve been able to use House of Eleven to give back to charity as well as Make-A-Wish. We’re thrilled about this entire journey, the reception, and the NEW YOU beauty award show. It’s truly unique. We’re incredibly honored and blessed to be a part of it, eagerly anticipating what the future holds.”
Stacey and Darcey Silva accept the award for Best Influencer Brand at the NEW YOU Beauty BAR at the 1 Hotel South Beach Miami, FL
The awards ceremony took place on Saturday at The 1 Hotel South Beach. The celebrity-filled red carpet event attracted appearances from stars like Ashley Benson, Cynthia Bailey, Alexa Collins, Cindy Prado, Derek Warburton, Alexa Dellanos, and Jamie Chung.
Jamie Chung attends the NEW YOU Beauty BAR at the 1 Hotel South Beach Miami, FL
Photo -Daniel Torok /PMC
Love Jamie Chung? Check out our article about 2024 ArthaFest here!
Significantly, Ashley Benson received the “Best Fragrance Innovation” Award for her fragrance ASH by Ashley Benson. Furthermore, she offered advice to those interested in beauty entrepreneurship, saying, “Nowadays, there’s such a high standard for beauty. Just be true to who you are and do whatever makes you feel confident.”
Another wonderful winner was Paul Charette of Charette Cosmetics. Charette was the winner of “Best Breakthrough Skincare System”. Empathetically, he had this to say in his acceptance speech: “When dealing with skin, it can take months, sometimes a little bit longer, to get your skin fixed. So, my best advice is just don’t give up and know that you’re going to get where you want to get eventually. Don’t give up, and you’ll get there.”
Paul Charette receives the Best Breakthrough Skincare System award presented by Kenya Moore at the NEW YOU Beauty BAR at the 1 Hotel South Beach Miami, FL
After 12 years as a leading voice in beauty and health, the NEW YOU Beauty Awards continues to recognize excellence through its live events. The awards offer a unique opportunity for brands and consumers to interact while honoring products, individuals, and stories redefining the industries.
Overall, NEW YOU’s Beauty B.A.R. Live Event was a massive success. It was grand showcase of new brands and a celebration of established leaders. NEW YOU continues to push boundaries on how media interacts with consumers. Moreover, through NEW YOU’s new streaming channels, studios, and experiential events, NEW YOU is pioneering the future of integrated media brands.
