West Hollywood had reason to glow on Friday night as Yes Day™, the first teen-tested, clinically proven skincare line made for Gen Zalpha, officially launched at Nova Studios.
Founded by 13-year-old skincare enthusiast Coco Granderson and formulated by award-winning chemist Ron Robinson—known for his work with Rhode, BeautyStat, and Estée Lauder—Yes Day™ was created to fill a long-overlooked gap in the beauty aisle: skincare specifically designed for teens and tweens.
The evening reflected the brand’s playful yet purposeful spirit, bringing together music, interactive activations, and glow-inducing skincare moments. Guests included a mix of Hollywood icons and rising Gen Alpha stars. Tina Knowles, Kelly Rowland, Corey Gamble, and Blue Ivy Carter were spotted alongside Lev Cameron, Sophie Fergi, Morgann Franklin, PresLee Faith, Lisi, and Ava & Leah Clements, all celebrating a line created for the next generation of beauty lovers.
Tina Knowles and Kelly Rowland attend the launch of Yes Day™, the first glow-inducing skincare line for teens and tweens by Coco Granderson.
Damien Granderson, Danielle Granderson, Coco Granderson, and Ron Robinson attend the launch of Yes Day™, the first glow-inducing skincare line for teens and tweens by Coco Granderson.
Granderson shared that the brand’s name was inspired by her family tradition of having a “Yes Day” on birthdays—a day filled with positivity, joy, and permission to say yes to fun. With Yes Day™, she brings that same uplifting energy to skincare, aiming to give young people confidence and healthy habits that last.
At the heart of the brand is the proprietary Yes Magic™ complex, a blend of probiotics, centella asiatica, and antioxidants designed to calm irritation, strengthen the skin barrier, and deliver a radiant glow. The debut collection features four core products, each clinically tested and dermatologist-approved for ages 10 and up:
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Float Foam™ Cleanser ($24) – a gentle, barrier-balancing wash that removes buildup without stripping.
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Whip Dream™ Moisturizer ($32) – a soft, fluffy gel cream for all-day hydration and bounce.
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Inner Beam™ Hydration Mist ($19) – an antioxidant-rich mist that delivers dewy refreshment anytime.
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Lip Sweetie™ Lip Mask ($15) – a glossy, hydrating recovery treatment for lips.
